Generals

General Pencil Company’s artist pencils and charcoal are crafted with precision in our Jersey City, New Jersey factory. Committed to quality, tradition, and value, General’s has been inspiring creativity for generations.

With a rich heritage spanning six generations, General’s takes pride in handcrafting premium artist pencils and charcoal using time-honoured techniques. Each pencil is designed to deliver exceptional performance, making them a trusted choice for artists, illustrators, and creatives worldwide.